NOOK Tablet: Competing Head To Head With Kindle Fire

Barnes & Noble, the leading retailer of content, digital media and educational products upped the ante with NOOK Tablet just ahead of the crucial holiday shopping season for a piece of the holiday pie. Selling at $249, NOOK Tablet offers much better value by emphasizing on the premium-build quality in a bid to woo customers to pay a little extra as compared to Kindle Fire. Selling $50 more than Amazon Kindle Fire, NOOK Tablet offers more storage, more memory, better display, slightly lighter and longer battery life. The fast and powerful tablet enables lightning fast web browsing and HD videos stream smoothly. Built with speed in mind, users can switch between books, movies and games effortlessly.

Featuring 7-inch multi-touch screen that displays 16 million colors ultra-bright, NOOK Tablet is exclusively designed for remarkable clarity and minimal reflection & glare. Weighing less than a pound, the NOOK Tablet boasts six times the storage capacity of Kindle Fire. NOOK Tablet comes with 16GB of internal storage with an SD card slot which can add up to an additional 32GB whereas Kindle Fire offers 8GB internal memory and no external memory. This also means NOOK Tablet users can access more reading material, apps, videos & music even when you’re not connected via Wi-Fi.

From the outside, it looks like NOOK Color e-reader, but on the inside it has a dual-core 1.2GHz processor, 1GB of RAM and has a extra-long battery life that enables 11.5 hours for reading and nine hours of video watching. Designed for portability and comfort, NOOK Tablet is 1/3 lighter than the Apple’s iPad and easily slips into pocket or purse. Another selling point is free customer service at the more than 700 Barnes & Noble stores.

NOOK Tablet is powerful enough to stream videos quickly and smoothly. Ensuring the best in HD entertainment, NOOK Tablet comes with Netflix and Hulu Plus preloaded to instantly watch HD movies & popular TV shows. NOOK Tablet also enables access to the World’s Largest Bookstore with over 2.5 million books, magazines, comics & kids’ books with free samples. Most of the the books are $9.99 or less. On top of that, users are able to enjoy the best apps such as Angry Birds, Scrabble, Sudoku, Crosswords, Chess, Pandora, Epicurious and Drawing Pad. NOOK Tablet begins shipping on November 18, but is available for pre-order currently.

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